We’re proud to announce that as of November 2025, Roboflow has been ranked the #1 Image Recognition product on G2, the leading software review platform trusted by millions of technology buyers worldwide. Roboflow ranks first out of 261 companies, beating products from Google, Amazon, and Microsoft, and scores a 4.8 out of 5 review on average across all user-submitted reviews.
In addition to being named a leader in image recognition overall, Roboflow has attained awards for being the easiest to use. Being voted easiest to use by users is a testament to our mission of enabling as many people as possible to integrate computer vision into their workflows.

Because G2 rankings are based on verified customer reviews, it means the feedback comes from the people who matter most: the teams using our platform every day in production. Today, Roboflow serves over one million users, representing over half of the Fortune 100 and 16,000+ organizations worldwide.
What our customers are saying
Here are just a few examples of how our customers are seeing ROI from their AI investments with Roboflow.
BNSF Railway Company, one of North America’s largest freight rail networks, highlights how Roboflow helped them advance beyond AI experiments and move to scaling vision AI in complex, mission-critical operations.
“Technological advances are essential for BNSF to maintain its leadership in the industry, and Roboflow is helping us immediately realize value from state-of-the-art computer vision technology.” Asim Ghanchi, AVP of Technology said, “Achieving positive results using AI in a lab environment is easy, but the real challenge comes when scaling the solution across a network like ours without disrupting day-to-day operations.”
USG Corporation, the largest manufacturer of gypsum products in North America, underscores how Roboflow is enabling organizations to shift from legacy workflows to higher-value work, powered by trusted vision models.
“I call it the hands-off, eyes-focused, minds-empowered approach to manufacturing,” said Lou Stocco, Director of Manufacturing Advanced Analytics, “By automating routine tasks with AI… staff members can spend less time with their hands or eyes focused on dull and sometimes dangerous work. Instead, they can focus their minds on pursuing higher value initiatives…”
Ogilvy and their work with Audi shows how vision AI extends beyond manufacturing and logistics to creative, consumer-facing experiences with an interactive vision-powered user manual.
"Innovation isn't just about the technology itself; it's about how we connect with our customers," explains Lorenzo Spadoni, Innovation & Technology Partner at Ogilvy Spain. "Our goal with Audi Reader was to simplify the driver's interaction with their vehicle. Roboflow was instrumental in accelerating our computer vision development, empowering our team to quickly convert the user manuals into an intuitive, instantly accessible experience."
Ulteig, an infrastructure engineering and consulting firm, reinforces Roboflow’s capability to serve highly technical, upstream engineering contexts.
"There’s big potential for machine learning, and specifically vision AI, to transform how infrastructure is designed and managed. If we can more effectively monitor and predict cloud cover over solar fields, it would be crucial for optimizing battery storage and other operations,” said Jeff Steinhaus, Associate Director of Software Engineering. “Beyond field applications, vision AI can also assist with mundane, repetitive tasks, freeing our engineers to focus on more critical work and deliver better outcomes to our clients.”
Why Roboflow is the Image Recognition Category Leader
Roboflow offers everything you need to build, train, and deploy accurate, production-ready computer vision models. With Roboflow, you can collect, label, and manage data with ease, using powerful AI models to speed up labeling. You can train state-of-the-art models using architectures such as Roboflow’s own RF-DETR, a world-leading model in supervised, real-time object detection and segmentation. You can deploy your model wherever it needs to be – whether on leading edge devices like the NVIDIA Jetson or in the cloud with serverless APIs.
If you are working on a computer vision application for your enterprise, or wonder how computer vision can fit into your overall AI strategy, contact the Roboflow sales team.
You can also get started today by signing up for a free Roboflow account and exploring our platform.
Cite this Post
Use the following entry to cite this post in your research:
James Gallagher, Trevor Lynn. (Nov 13, 2025). Roboflow Named Leader in Image Recognition Software. Roboflow Blog: https://blog.roboflow.com/roboflow-leader-image-recognition/